A running notebook of short reflections, links, and longer essays about engineering leadership, product, and work culture. Some posts are imported from LinkedIn, and kept here as a personal archive.
If you are new here, start with the latest post or browse the archive by topic.
One of the biggest efforts we make at Pocket Media is to detect and prevent fraud. Mobile advertising is very dynamic and changes fast - but we’ve tried to shared some of the techniques we used …
At Pocket we’re redefining out technology stack and preparing a future-proof platform. We come from a LAMP background and we’re redoing everything to be more agile, faster, and …
Last week I had a talk (in Spanish) with Júlia and Mario from Startup León about what I’m doing at Pocket Media, about (performance) marketing, and the differences I see between Spain and …
Above all, we’ll all need greater literacy about the place of algorithms in the modern world, and more ability to affect their ultimate outcomes. The solution is design. The process should not …
By focusing on less, you give yourself the time to build a product that solves a problem in an incredible way. When your company’s energy and resources are spread too thin, you can’t help but solve …
Better, more honest and useful ads will respond. And this innovation didn’t come from Goog or FB - but from the competitors that need to challenge them…In five years, when the next cycle …
We have many job openings active at Pocket, in many positions and roles: sales, business intelligence, office director, trading desk… (check them out at https://lnkd.in/eQUkSQp) and also in the …
Native Ads or another chance to make ads right for the users Created on 2016-04-13 10:26 Published on 2016-04-13 10:45 A couple of weeks ago we organized the 1st Pocket Media’s Mobile …
At Pocket Media we are looking for a new colleague, to join us as Business Analyst, to drill down into our data, make sense in the information, and help us improve our processes. And we are a great …
It would be cool having real time updates for billboards or TV ads depending on the real-life conditions, like time of the day, weather, etc. And all that powered by programmatic real-time bidding so …